The goal of the SkyOne Website is to improve our members’—in addition to potential new members’—lives by providing information about and access to our financial solutions in a rewarding and effortless experience. With this goal in mind, we have developed this policy to guide the SkyOne Marketing team and inform others how we will strictly adhere to the Website Policy.
SkyOne Website is defined as:
All and only website pages and documents under the www.SkyOne.org domain. Does not include external or third-party websites linked on SkyOne website pages.
SkyOne Website content includes:
1. Information regarding the products and services SkyOne Federal Credit Union offers to members.
2. Contact information and branch and ATM locations.
3. Tools and educational resources (such as blog posts, financial education programs, and calculators) that enrich our members’ lives.
4. Printable PDFs and forms to complete transactions and changes to accounts.
5. Links to third-party websites and applications that are beneficial to members and necessary for operation of various products and services that SkyOne Federal Credit Union offers.
6. Rates for products.
7. Member comments on blog posts.
SkyOne has identified the following objectives to ensure we adhere to our website’s goal.
- Objective 1: Ensure the quality and ease-of-use of the SkyOne website.
- Objective 2: Update important information on the website to reflect accurate SkyOne policies and products.
- Objective 3: Provide 24-hour access to important information and Online Banking or provide ample notification when access is expected to be inaccessible.
- Objective 4: Make it easy to contact SkyOne member services or appropriate individuals by clearly displaying contact information.
- Objective 5: Operate a website that is compliant with pertinent laws, rules, and regulations as they relate to access and various content.
Management and Governance
- Maintain operating procedures to manage the website and all the functions that support it: everyone required to maintain the website knows and understands the policies and procedures.
- Establish responsibilities for each person that is involved with the website: everyone should know and understand their roles and be accountable for their content and responsibilities.
- Establish a policy for content review and approval with roles for employees that will approve and manage content.
- Link Policy: maintain speed bump disclaimer for links out to third-party websites, and only remove speed bump according to policy.
Roles and Responsibilities
Website Designer – Executes high-level technical tasks such as website configuration changes, design, and working with external vendors on website enhancements. Executes non-high-level tasks such as updating rates, adding alerts, and other general maintenance.
Website Steward – Steps in to execute emergency or other non-high-level tasks when Website Designer is not available.
Website Management Committee – individuals involved in general management of the website. The Marketing Manager, who is a member of this committee, gives final approval or authorization over all matters relating to the website.
Website Content Editors – Review and approve website content that is compliant with SkyOne branding, SEO best practices, and regulatory compliance.
Content Management Policy
In order to make sure SkyOne Website Content is up to the expectations that our organization demands, we have designed internal processes that any new content must undergo before being published on the website. While different types of content will have processes specific to the type, the majority will have the following structure to maintain high accuracy standards and strict adherence to compliance regulations:
- Research – Research information, gather insights, and ask questions from business units that will help determine the development of the content. Consult with the Marketing team to discover the best way to communicate this new content.
- Draft: Whether a blog post, landing page, or alert, content should be drafted before publishing so that it may be edited and reviewed.
- Internal Review: Content draft should be reviewed by Website Content Editors and relevant business units for any spelling, grammatical or general errors.
- Compliance Review – Once content has cleared the review step, email a PDF of the content to our external compliance specialists for a compliance review.
- Approve and Publish: After being reviewed, send the final content draft to the Marketing Manager for approval. Once approval has been given, publish.